Here are the top 5 trends to keep in mind as you plan and execute your digital marketing strategies for 2023.
Composable commerce and MACH architecture are the latest buzzwords you need to know to discover 2023's secret sauce to a sticky eCommerce customer experiences:
Key trends to keep in mind as you plan and design your online store:
In October 2020, Google Analytics 4 was released to provide better predictive insights, deeper integration with Google Ads and cross-device measurement that doesn’t rely on third-party cookies. From July 2023, Universal Analytics properties will no longer process new hits and GA4 will replace it.
Top stories from July so far: TikTok removed 41,191 videos relating to the war in Ukraine, Twitter launches ‘Branded Likes’, and the arrival of ‘The Stoutie’.
An afternoon with award-winning author and neurodiversity advocate Theo Smith.
Headless is just the start with the best-in-class solution being 'Composable Commerce'.
Our membership as a Disability Confident Committed Employer contributes to our pledge to build a diverse and inclusive workplace.
How to cut through the noise and maximise your efforts as a social media marketeer in 2023? Which social media platforms and features should you be focusing your efforts on?
Team Verse's reading lists are full of essential design, psychology, self-development and adventure literature – which book will you pick up next?
It's easier than ever to set up efficient, attractive and future-proof online operations. Let's get you started.
Here's our guide to some of the biggest trends in digital at the moment, and the ways your digital agency should be working with you to make sure you're taking full advantage.
Our marketing experts share their predictions to help you prepare your social media and digital marketing plans for the year ahead.
In today's digital world you must consider every touchpoint to get that all-important ecstatic review. Explore our top tips to see you through these strange times.
Having worked closely as digital growth partners with the teams behind brands like Mitchells & Butlers, Resorts World Birmingham, Pure Morzine chalets and Lakeland Leisure Estates, we are always looking to learn more about innovation in the hospitality space and challenges faced by the UK restaurant, nightlife and hotel sectors.
Which content management software is best for your company? Since its launch in 2011, Craft CMS has been the dark horse on the market – a headless, more premium offering for businesses looking to prioritise page load speed, cyber security, scalability and connectivity via APIs.
Verse is now Craft Partner Verified – the makers of Craft CMS certify that we are one of the leading Craft development agencies in the world.
Earlier this week (28-29 Sept 2021) the annual Hotel360 event spread across the ExCel centre in London for the first time as an in-person event since the pandemic started. We summarised our key takeaways from the show:
What does it take to be a coder? For National Coding Week, we spoke to our technical developer team at Verse to find out, and broke down some stereotypes along the way.
Do you understand the guidelines around web accessibility and are you taking it into full consideration on your web design and build projects? Read the latest Verse blog to find out
Far from going out of style, email is going the distance. Our blog tells you why, and how, email marketing is central to your integrated marketing strategy in 2021 and beyond.
The past year has been an e-commerce turning point, but it's far from over. Is your e-commerce strategy ready for these fundamental shifts?
We’ve put together some initial actionable ideas for your business to help you reach out to your audience in new ways, including banner design, channel integrations, email marketing and marketing automation.
In this blog post, we've shared 3 simple tips that are proven to help positively affect your content creation approach and ultimately improve your overall SEO performance.
Understanding how to manage your domain, DNS, nameservers and its associated servers can be quite... confusing. Our Technical Director, Gavin Cummings, breaks down all of the associated terminology into a form that's a little more understandable.
What is SSL and why is it so important for your website security? Our Technical Director, Gavin Cummings, breaks down why SSL is so pivotal to a website's security and why Google will punish you if you don't use it on yours.
We recently partnered with the ECSC to help you become fully certified for Cyber Essentials. As a result of this, we’ve put together some tips to help you to take your first steps towards a more secure cyber environment in your workplace.
The Craft 3 content management system has a number of exciting features, in particular, its multi-site framework. Our Technical Director, Gavin Cummings, shares a little insight into the benefits of this and how it could help your site.
As part of our redesign of the Lincat site, it was clear that we needed to improve their site search functionality. Our Technical Director, Gavin Cummings, discusses how with careful curation the new search functionality is ultimately delivering content that’s relevant to the user.
As you may already be aware, the GDPR (General Data Protection Regulation) is now in the process of being implemented across the UK and EU. This has a large impact on how you collect, store and process the data of individuals. We’ve put this blog post together to provide an introduction to this and we'll also advise on some steps that you will need to take so as to ensure that you can become compliant.
Verse's Head of Email Marketing, Chris Marcantonio, shares his insight into email metrics and success measurement, why (and importantly how) they matter and what you can do to improve yours.
With more and more devices on the market with retina screens, it's time to ensure your website looks it best for these users.
At Verse, we craft intuitive digital solutions which are unique, pure, and provide compelling user experiences for each of our clients.
More and more we are being asked to implement video content into our client's sites which is fantastic, as video content, if done well, can be really beneficial to them and the way their website works.
After a successful redesign and build of their site, Eddie Stobart approached Verse to become the Digital Partner for International Superbike Racing champion Daley Mathison. Eddie Stobart and Verse will represent Mathison throughout the 2019 season.
Are you really making the most of your online presence?
There’s a saying that ‘a picture is worth a thousand words’
Establish a successful digital presence
Google’s search algorithm has changed the focus from PC to Mobile.
Craft V3 CMS is light, simple and fast
It’s Easy To Build Seamless User Experiences With ExpressionEngine4
Ready to take the leap?